DALLAS, TX – Juan Martinez, founder of Juan Martinez Soccer (JMS), has returned from a game-changing trip to Portugal—where he trained alongside some of the most accomplished minds in global football—with a renewed mission and a bold new roadmap for developing the next generation of elite players in the U.S.

Spending an intensive week at the historic Sporting CP academy—home to legends like Cristiano Ronaldo—Juan studied under the guidance of Coach Luis Dias, who helped shape Ronaldo’s iconic career. He also gained firsthand insight from European greats like Nani, Dani, and Abel, each of whom offered candid stories about their paths to success, the importance of mentorship, and the kind of mindset it takes to rise above the rest.

“Being in Portugal was both a confirmation and a challenge,” Juan shared. “It confirmed that we at JMS are on the right path, but it also challenged us to dig deeper—to raise the bar, not just for our players, but for ourselves as coaches, mentors, and leaders. The message was clear: greatness isn’t an accident. It’s a result of showing up, every single day, with purpose and persistence.”

A Global Perspective, a Local Impact

The lessons Juan brought home are already shaping the future of JMS. At the core of his experience were three essential truths about player development:

1. Development Takes Time – Rushing the process leads to burnout, not breakthroughs. True growth demands consistency, patience, and an unwavering belief in the journey.
   
   

2. Smart Players Win – In today’s game, being physically dominant isn’t enough. Players must think faster, adapt smarter, and make decisions under pressure. That’s what separates talent from true impact.
   
   

3. The Right Environment is Everything – Talent can only grow in the right soil. Coaching, family dynamics, team culture—every piece matters. JMS is committed to creating spaces where every player feels supported, challenged, and inspired to evolve.

Introducing the 2025 JMS Lineup

Motivated by what he learned abroad and driven by a clear vision, Juan is proud to unveil the 2025 JMS initiatives—a comprehensive suite of programs designed to equip players with everything they need to succeed on and off the field:

🔥 JMS Futuro – High-performance 1-, 2-, or 3-day camps focused on elevating technical ability, tactical IQ, and personal confidence.

🔥 JMS Futuro Next – Ongoing group training sessions that supplement team practices with intentional, focused development work.

🔥 JMS Futsal – Seasonal Futsal days that bring intensity, agility, and skill refinement to life in a fast-paced, small-sided game environment.

🔥 JMS Selecao – An elite ID program that connects top players with opportunities to train and compete internationally, gaining exposure, confidence, and global perspective.

🔥 JMS Studio / NIL – A modern-day mentorship program helping athletes build their voice, grow their personal brands, and position themselves for future NIL opportunities and leadership beyond soccer.

“It’s not just about the next practice or the next game,” Juan emphasized. “It’s about creating a full-circle experience—one where players grow as athletes and as people. We want to help them become thinkers, leaders, and creators of their own journey.”

Why It Matters: A Call to Parents, Coaches, and Young Dreamers

Whether your child is just starting their journey or already playing at a high level, Juan Martinez Soccer offers more than training—we offer a mindset. A method. A movement. One that doesn’t chase trophies, but chases true transformation.

If you’re a parent who wants your child to grow the right way, a coach who believes in long-term development, or a player who dreams big and is ready to work, JMS is ready to walk with you—step by step.

With backing from visionary partners like DKSC, Shark Jockey Pro, and Shark Jockey Digital, JMS is setting a new standard for what youth soccer in America can be.

“The window for development is short,” Juan added. “We can’t waste time chasing shortcuts. Let’s build something real—something lasting—together.”

Join the Movement

📣 Now is the time. The next generation of elite players is being shaped right now. Let’s create the opportunities, environments, and experiences they deserve.

Join the Squad. Invest in the process. And let’s go further, together.

Learn more and get involved:

https://jmsoccer.net/

[email protected]